Content That Connects Families and Seniors
Creating clear, compassionate content for senior living communities—from website copy to family newsletters
I help senior living communities and proptech companies communicate their value through clear, engaging content. With a background in legal writing, hands-on experience in senior housing, and years as a Realtor, I understand both the technical details and the human stories that matter to your audience.
Whether you need website copy that converts, newsletters that engage, or blog posts that build authority, I deliver content that’s researched, polished, and ready to publish.
Services at a Glance
For Senior Living Communities
- Website copy and landing pages
- Blog posts and articles
- Marketing collateral
- Email newsletters
- Resident and family communications
For Proptech Companies
- Website and product copy
- Case studies and white papers
- Blog content and thought leadership
- Sales enablement materials
- Technical content with clarity
Who I Work With
- Assisted living facilities
- Memory care communities
- Independent living communities
- Skilled nursing facilities
- Rehabilitation centers
- Senior advisor agencies
- Retirement communities
- Home health agencies
- Personal care agencies
Also Serving Proptech Companies
With years of experience as a Realtor and deep knowledge of real estate technology tools, I also create content for proptech companies and real estate platforms. Learn more about my background.
Why Work With Me?
Legal Writing Background: Trained attention to detail, research skills, and the ability to make complex information accessible.
Senior Housing Experience: I’ve worked inside senior living communities and written newsletters for residents and families—I understand the audience.
Real Estate Knowledge: As a former Realtor, I know the language of real estate and the technology that’s transforming the industry.
Don’t Just Take My Word for It
“I’ve been reading a ton of your work the last couple of weeks, and I’m always deeply impressed with how well-written and thoroughly researched it is. It is a relief when I see your name on a piece!” — K.M., Content Manager
“Every time I read a piece of non-Candace content I wish it were Candace content and I think that’s a testament to the quality of your research and writing. We are very lucky to have you on our team!” — C.W., Team Lead
“This content is ranking #3 nationally – posted not that long ago with barely any changes/optimizations since.” — C.F, SEO Specialist
Ready to Get Started?
Schedule a free consultation or contact me directly to discuss your project.